Anchor Text Variation & Analysing Links in 2011

April 17, 2011

A lot has changed this year so far in terms of how we analyse competitors and particularly their link profiles, no longer is it acceptable to pull the links of the top 20 sites, you need to dig deeper than that thanks to recent changes in Google’s SERPs. The problem is quite straight forward, late [...]

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The Difference Between a Well Ranked Site with Good Traffic and a Top Ranked Site with Huge Traffic

March 31, 2011

I have had very little time to blog over the last couple of months, the industry seems to be booming even more so than a few years ago which means I am kept very busy! Despite the lack of posts (other than quick news updates) there has been loads I want to talk about, Google [...]

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Get Ready For The Next Panda Wave UK!

March 28, 2011

After seeing the traffic drop off on a number of my sites and discussing the Panda effect this morning with Patrick, I decided to do a little more research into the U.S. drop off and how it is hitting other websites. We looked at over 20 different sites and some of the Ecommerce sites ‘stuck [...]

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Could Scrapers Damage Your Traffic After Panda?

March 25, 2011

After doing a bit of traffic analysis across my sites this week it has become evident that my ‘Google’ organic traffic is down around 40% on certain domains, luckily these domains aren’t relied upon financially but the results are a little worrying. There are no obvious trends in terms of keywords, however I noticed some [...]

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Links In Old, Crawled Content Don’t Pass Weight

March 18, 2011

Around last summer it was becoming increasingly obvious to me that buying/placing/creating links in content that had already been crawled & indexed had very little effect at all in terms of increasing rankings. Many different newspapers and other publishers were offering links in old articles for a ridiculous amount of money and the truth is [...]

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How Will The ‘Farmer’ Update Impact Your Links

March 7, 2011

All the recent commentary surrounding Google’s most recent Farmer Update has been firmly focused on what content will and won’t be in Google’s index in the coming months. Websites are already reporting drops in traffic and in indexed pages but to be honest how many pages an article site has indexed isn’t important to me, [...]

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Visualising & Understanding Where You Need To Build Links

February 6, 2011
Thumbnail image for Visualising & Understanding Where You Need To Build Links

If you’re anything like me you will have been in a position hundreds of times, where you a trying to rank for a given keyword and no matter what you do, you cannot break into that top 5 or hit that first position. Part of you says ‘just keep going & build more links’, however [...]

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