September 2010

Backing Up The Brand – Are Over Optimised Link Profiles A Barrier To Top 5 Rankings?

September 19, 2010
Thumbnail image for Backing Up The Brand – Are Over Optimised Link Profiles A Barrier To Top 5 Rankings?

Well it seems like my last article caused a bit of a scare and sent shivers down the spines of link buyers everywhere No, but seriously it had over 10,000 hits last week and was reported in all the right places, however there was the odd murmur labelling the article unreliable and structured poorly. They [...]

Read the full article →

Anchor Text Has Lost Its Edge – Time To Build A Healthy Strong Domain, Old Techniques Are Not Going to Cut it

September 13, 2010
Thumbnail image for Anchor Text Has Lost Its Edge – Time To Build A Healthy Strong Domain, Old Techniques Are Not Going to Cut it

Last year I published a link correlation article showing the most important link building metrics to consider when putting together a campaign. If you missed it check it out here. It was republished and linked to widely including from SEOmoz as it was data from their tools that helped me put the report together. I [...]

Read the full article →

Google Instant Changes Nothing! In Terms of Search Engine Optimisation At Least

September 9, 2010

Well I hate to report on old news but I can’t resist. Google Instant hits and all of a sudden it’s the death of SEO all over again! For the 50th time in the last 12 months? For those of you who haven’t read about Google instant, first of all where have you been? Secondly [...]

Read the full article →