Comments on: Maximising Your Google Experience and Maintaining Rankings http://www.seowizz.net/2009/10/maximising-you-google-experience-and-maintaining-rankings.html SEO - Search Engine Optimisation - Google Search Marketing | SEO wizz Wed, 10 Mar 2010 09:20:39 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Tim http://www.seowizz.net/2009/10/maximising-you-google-experience-and-maintaining-rankings.html/comment-page-1#comment-1343 Tim Thu, 22 Oct 2009 20:42:22 +0000 http://www.seowizz.net/?p=908#comment-1343 Hi David, You make some great points. I totally agree, using bounce rates as a ranking factor is an unstable metric and may be unfair to informational sites that have the searched data on one page. I am not saying user behaviour will never play a role but for now I am pretty confident it isn't in the mix. Hi David,

You make some great points.

I totally agree, using bounce rates as a ranking factor is an unstable metric and may be unfair to informational sites that have the searched data on one page. I am not saying user behaviour will never play a role but for now I am pretty confident it isn’t in the mix.

]]> By: David http://www.seowizz.net/2009/10/maximising-you-google-experience-and-maintaining-rankings.html/comment-page-1#comment-1336 David Thu, 22 Oct 2009 09:56:19 +0000 http://www.seowizz.net/?p=908#comment-1336 " I have always been of the opinion that bounce rates are not really a factor in the Google mix yet; this is mainly due to the fact that not everyone uses analytics so how would a ranking algorithm based on bounce rates be fair?" I am not an SEO wizz, far, far from it, but I came to the same conclusion myself. The only way Google would know what bounced, would be if they knew the visitor had been there in the first place - and they won't know that unless the site has Analytics implemented. But I also thought "What do I know? Maybe there is something I don't understand about how this all works." So it's good to hear you say the same. And as Avinash Kaushik of Google Analytics has pointed out, a high bounce rate could mean that a visitor came to do something on one page, did what they wanted to do and left highly satisfied. David ” I have always been of the opinion that bounce rates are not really a factor in the Google mix yet; this is mainly due to the fact that not everyone uses analytics so how would a ranking algorithm based on bounce rates be fair?”

I am not an SEO wizz, far, far from it, but I came to the same conclusion myself. The only way Google would know what bounced, would be if they knew the visitor had been there in the first place – and they won’t know that unless the site has Analytics implemented.

But I also thought “What do I know? Maybe there is something I don’t understand about how this all works.”

So it’s good to hear you say the same.

And as Avinash Kaushik of Google Analytics has pointed out, a high bounce rate could mean that a visitor came to do something on one page, did what they wanted to do and left highly satisfied.

David

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