Most sites now offer a pay for performance seo service. Meaning you no longer have to rely on the organic listings you can now pay to reap the benefits of PFP or PPC ads. Effectively anybody can have their site shown at the top of Google by using Googles pay for performance ads known as adwords.
If you want an example of these ads simply type a search term into Google and check out the results under “sponsered links”. These are paid links and put you in a prime traffic driving position.
There are 3 main types of pay for performance seo services
PPC – Payperclick – this as mentioned above is mainly associated with Google adwords and Yahoo! search marketing. You pay for every visitor Google sends after clicking on your link. You do not pay for impressions.
Paid Inclusion – This is a fee you will pay for inclusion into one of the big directories like Yahoo! directory submit and search submit.
Paid sponsorship – This model involves an advertiser paying a flat fee in return the chosen search engine will show the advertisers ads along with search results relating to a selected keyword. Exactseek are a good example of this type of seo service.
I am going to spend a little time soon going through these seo services in great detail as they can create a highly effective campaign.
Line BreakAuthor: Tim (292 Articles)
Tim Grice is the owner and editor of SEO wizz and has been involved in the search engine marketing industry for over 7 years. He has worked with multiple businesses across many verticals, creating and implementing search marketing strategies for companies in the UK, US and across Europe. Tim is also the Head of Search at Branded3, an SEO agency in Leeds.
